CIM Professional Diploma in Marketing - Blended Online
Workshops in London or at Moor Hall!
Overview
The CIM Professional Diploma in Marketing provides the practical knowledge and skills to plan, implement and measure operational and strategic marketing activities.
The blended online programme combines interactive online tutorials with 5
face-to-face workshops over a period of 9 months. You can select to
undertake workshops in central London or at Moor Hall, the home of CIM.
You can also study this programme via virtual or residential delivery. We can also deliver it for a group or team with our corporate training option.
Who is it for?
This marketing qualification is ideal if you are currently, or aspiring to be, a Marketing Manager.
What you will learn
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The marketing planning process, including how to evaluate and implement it
in a range of marketing contexts and environments.
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How to develop and manage a brand and product portfolio in the context of your organisation's strategy and objectives.
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To recommend how a marketing function should be structured to deliver competitive advantage and organisational success.
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To identify the information needs of your organisation, the research required and the resources needed to support it.
Course modules
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Marketing Planning Process.
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Delivering Customer Value through Marketing.
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Managing Marketing.
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Project Management in Marketing.
Price
This programme costs £3,240 plus VAT. This includes tuition for the course, assessments, 24/7 access to CIMCity, study materials, core reading books and workshop days in London or at Moor Hall.
Please note: You will also be required to pay £520 of CIM studying membership, exemption and assessment fees but we take care of the administration for you, leaving you to concentrate on your studies
More information?
For more information, please view the following:
Alternatively, enrol now, request a call from CIM Academy or return to our marketing qualifications page to view alternative study options for this qualification.
Transition arrangements
If you are part way through studying the CIM Professional Diploma in Marketing on the old syllabus you can transfer to study with CIM Academy with the modules passed still counted.
Please contact us for more details.