Professional Postgraduate Diploma in Marketing (Stage 1 of the Chartered Postgraduate Diploma in Marketing)
Executive route
Overview
A challenging high-level marketing qualification that demonstrates expertise across many areasenabling you to build on your ability to think and act strategically. The programme is an intensive, residential programme that consists of 15 days training (five residential sessions) over a period of five months. Sessions are run at weekends to minimise disruption to the working week - a key benefit for many executives.
Who is it for?
Managers and above already operating in senior or strategic roles, who want to validate their experience with the latest thinking in strategic marketing.
What you will learn
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How to make the transition into strategic marketing management
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Work more cross-functionally at a senior management level
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Make a significant contribution to the organisation's corporate and business strategy
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Contribute to board decisions
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Demonstrate a high level of leadership and influence
Course modules
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Emerging Themes
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Analysis and Decision
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Marketing Leadership and Planning
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Managing Corporate Reputation
All-inclusive price
£7,495 plus VAT: This price includes all tuition costs, core course books, membership for the duration of your studies, examination fees and full board accommodation at our Moor Hall Training Complex.
More information?
Transition arrangements
If you are part way through studying this qualification on the old syllabus, you can transfer to complete your studies with CIM Academy, with the modules passed still counted. Please
contact us for further details.