"This qualification has not only raised my profile but it has given me the confidence, terminology and procedural knowledge that I could not do without"

CIM Professional Certificate in Marketing - Residential

Overview

Gain the practical skills and knowledge to devise and execute tactical marketing activities and gain credibility.

This programme consists of 13 days training over a period of nine months. You will need to attend 4 residential sessions (of 3 days each) and a revision day (1 day) in addition to spending 8 - 10 hours per week reading and studying.

Who is it for?

Ideal if you are a junior marketer, working in a support role or simply undertake marketing as part of your job and would like some more knowledge.

What you will learn

The function and fundamentals of marketing in some depth, including how to write and execute a marketing plan
The many different ways of understanding and communicating with customers
The organisation’s marketing environment and its many different parts
How to apply practical knowledge, including the collecting and analysing of data, and the establishment of marketing budgets

Course units

Marketing Essentials
Assessing the Marketing Environment
Marketing Information and Research
Stakeholder Marketing

How much does it cost?

This programme costs £4,995 plus VAT. This includes tuition for the course, 24/7 access to CIMCity, study materials, core reading books and full board accommodation in en suite single study bedrooms at our Moor Hall training complex.

Please note: Unlike other study centres, it also includes £120 of CIM student membership, £250 CIM assessments. And, we take care of the administration for you, leaving you to concentrate on your studies.

More information?

For more information, please view the following documents:

Course guide
Course schedule (start dates)
Alternatively, enrol now, request a call from a CIM Academy specialist or return to our marketing qualifications page to view alternative study options for this qualification.

Transition arrangements

If you are part way through studying the CIM Professional Certificate in Marketing with another CIM study centre, you can transfer to complete your qualification with CIM Academy with the modules passed still counted. Please contact us for further details.