Professional Certificate in Marketing - Online

Overview

The Professional Certificate in Marketing gives you the practical skills and knowledge to devise and execute tactical marketing activities and gain marketing credibility. The programme blends interactive online tutorials with five face-to-face workshops over a period of nine months.

Who is it for?

For junior marketers and those working in a marketing support role or who undertake marketing activities as part of their job.

What you will learn

• The function and fundamentals of marketing in some depth – including how to write and execute a marketing plan
• The many different ways of understanding and communicating with customers, and the function these methods serve
• Understand your organisation’s marketing environment, its many constituent parts, and how they work in unison
• Apply practical knowledge – including the collecting and analysing of data, and the establishment of marketing budgets

Course units

• Marketing Essentials
• Assessing the Marketing Environment
• Marketing Information and Research
• Stakeholder Marketing

All-inclusive price

The Professional Certificate in Marketing costs £2,600 plus VAT. This price includes student membership, all tuition costs, including workshop days, core text books and assessment and exam fees.

More information?

Download course guide (PDF) including start dates. Alternatively, enrol now or request a call from CIM Academy.

Please note: This qualification is also available via:

Virtual learning - study from your home or office

Residential learning - intensive residential sessions of two to three days duration over a number of months

Transition arrangements

If you are part way through studying this qualification on the old syllabus, you can transfer to complete your qualification with CIM Academy, with the modules passed still counted. Please contact us for further details.